MARK PRESTON - AUTHOR
Books Built From Real World Growth Experience
Mark Preston writes for franchisors, established SMEs, founders, and business leaders who are tired of disconnected advice and growth strategies that sound good but fail in the real world.
Every book is built around the thinking behind Mark’s Connect Those Dots Growth Framework®.
Growth becomes easier when businesses understand how the right parts of their business work together to influence customer growth.
Rather than filling pages with theory, jargon, or surface level tactics, Mark’s books simplify how customer growth actually works. They help readers uncover the hidden disconnects quietly slowing growth down and show how connected thinking creates stronger commercial momentum.
These are books grounded in lived experience, real business lessons, and practical growth thinking that readers can immediately apply.
THIS IS WHERE YOUR GROWTH UNLOCKS
Connect Those Dots
You have momentum and customers. From the outside, it looks like progress. Yet growth still feels fragile.
Connect Those Dots is written for founders and business leaders who sense there is more already working than they can see. The problem is not effort. It is disconnection. Strategy here. Messaging there. Trust built in one place and lost in another. This book shows you how growth actually unlocks when those pieces finally align.
Through clear thinking and real world patterns, Mark reveals how small unseen gaps quietly stall progress and how joining them up creates momentum that feels calm, controlled, and repeatable. Each chapter sharpens your perspective so the next right move becomes obvious.
This is not about doing more. It is about seeing better. If you want clarity instead of confusion and growth that finally makes sense, this book was written for you.
Buy Connect Those Dots on Amazon

A CLEAR FRAMEWORK TO BUILD, CONNECT, AND SCALE YOUR FRANCHISE NETWORK
Connect Those Franchise Dots
Franchise growth becomes difficult when the important dots across a franchise network stop connecting properly.
Connect Those Franchise Dots is written for franchisors, franchise leaders, and growing franchise networks that want to scale with more consistency, alignment, and commercial clarity. Inside, you’ll discover a practical way to identify where disconnects exist across your franchise network.
Built around the Connect Those Dots Growth Framework®, the book simplifies the complexity behind franchise growth and shows how the right connected decisions create stronger customer growth across every location.
It’s not another franchise theory book or collection of disconnected tactics. It’s a practical way of building a franchise network.
If you’re ready to stop pushing harder for inconsistent growth and start building a franchise network that works together properly, this book was written for you.
Buy Connect Those Franchise Dots on Amazon

101 FOUNDERS GROWTH STORIES TO HELP YOU SCALE SMARTER
Customer Growth Unlocked
You’ve proven your idea. You’ve found your first customers. But now, growth feels uncertain.
Customer Growth Unlocked is written for founders who’ve reached that stage - the point where effort alone is no longer enough. Inside, you’ll discover 101 founder stories that mirror the challenges every growing business faces.
Each story is simple, honest, and full of practical lessons drawn from Mark’s two decades of working with founder-led businesses. Every chapter ends with a clear takeaway you can act on right away.
It’s not theory. It’s not motivational fluff. It’s a founder’s playbook for unlocking customers and growing with confidence.
If you’re ready to scale smarter and take control of your next stage of growth, this book was written for you.
Buy Customer Growth Unlocked on Amazon

BUILDING A BUSINESS WITHIN THE DIGITAL MARKETING INDUSTRY
The Business Side of SEO
This one is for the digital founders. The ones who know their craft but struggle to turn skill into a business that lasts.
The Business Side of SEO shows how Mark built two successful agencies with zero investment, and what he learned the hard way along the journey.
It walks you through how to find the right clients, build trust that lasts, price your services with confidence, and create a business model that works for you.
If you’ve ever wondered how to move from 'doing the work' to 'building something bigger', this is the book that shows you how.
Buy The Business Side of SEO on Amazon

DEDICATED TO HELPING SEO FREELANCERS BUILD A SUCCESSFUL BUSINESS
The SEO Freelancer Survival Handbook
Freelancing sounds freeing - until you live it. The late nights. The uncertain months. The pressure to stay visible and valuable.
Mark wrote The SEO Freelancer Survival Handbook to give freelancers the roadmap he wishes he had when he started. It’s filled with 25 practical lessons drawn from real experiences - covering everything from finding your first clients to protecting your time, setting fair prices, and keeping your motivation alive.
It’s not about chasing perfection. It’s about surviving, growing, and building something that feels right for you.
If you’re a freelancer who wants to create stability without losing your spark, this book will show you the way.
Find The SEO Freelancer Survival Handbook on Amazon

EVERY BOOK CONNECTS BACK TO THE SAME TRUTH
Writing Through Lived Experience
Mark does not write books to impress people. He writes them to help businesses finally see what is not connecting properly.
Every story, lesson, and insight comes from more than two decades of building businesses, scaling companies, supporting founders, growing franchise networks, and helping unlock over £1bn in profitable revenue.
Whether the reader is a founder trying to gain momentum, an SME looking for clarity, or a franchise network trying to scale more consistently, the goal is always the same.
To help them connect the right growth dots.
Because once the right parts of a business start working together properly, customer growth starts making far more sense.
If you would like to explore Mark’s complete collection of books, frameworks, and growth thinking, you can also visit his books on his Amazon Author Bio.
